Forget Design & Focus on the Words in Your Website

As beautiful as you may want your book website to be, at the end of the day it’s supposed to be the focal point of your writing endeavors and a marketing tool for you and your books.

And for it to be a great marketing tool you’ll want it to be rich with information about you as an author, about the books you write, the public appearances you and your work make, as well as being a destination for your social media efforts and potentially a store for selling your books.
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Two Book Marketing Tactics from the World of Direct Marketing

When it comes to increasing the visibility of your books some times it’s worth taking a look at marketing strategies being used in different industries or channels and asking yourself if any of their strategies would work for you.
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Three Easy Ways To Get Your Book On Kindle

Despite our own personal preferences, the massive consumer uptake of the Kindle ebook reader is the early warning bell, signalling a change in the way many people want to experience book reading.
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Online Publicity: A Daily Checklist for Authors

If you’re looking to establish your online reputation and build relationships with fans and people who can make or break your career there are a number of things you can do every day that will make a huge difference.
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