Browsing articles from "May, 2011"

Critical Thinking and How it Gets You More Clients

May 11, 2011   //   by Indra Chandon   //   Articles, Demand  //  No Comments

At this point in time, the Internet is more about volume than value. So it can be difficult to be heard in so much noise.

Before the Internet, the publishing of literature and marketing materials were the protected domain of academics and highly skilled copywriting professionals. People who spent years crafting their writing skills and ability to emotionally persuade through words, backed by logical structured argument.

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