Browsing articles from "June, 2009"

What's the Cost-Value Rating of Your Business Model?

Jun 25, 2009   //   by Indra Chandon   //   Articles, Production  //  No Comments

When it comes to making money online with an online business, you’ll need to decide what business model will best suit your start-up.

To help you determine what your options are with regards to online business models, we present seven of the most popular here.

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How to Identify your Ideal Customer

Jun 24, 2009   //   by Indra Chandon   //   Articles, Demand  //  No Comments

Some small businesses operate under the belief that any person who is prepared to spend money with them is a good customer. It is only after a particularly bad experience with a demanding customer or an unprofitable accounting period that they begin to question their thinking about customers.

So, who is a good customer for you and your business?

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Is Your Website Getting You The Results You Need?

Jun 23, 2009   //   by Luce Chandon   //   Articles, Marketing  //  No Comments

With the incredibly tough economic conditions at the moment for most companies, it is no surprise that more and more people are looking for low-cost, low-risk approaches to help expand their business. This means then, that it is the Web and online business model that becomes the preferred vehicle time after time.

Whilst the Internet offers an amazing potential to reach new geographies as well as the ability to capture the attention of a marketplace that is orders of magnitude bigger than what is available to you, the appeal is irresistable. For many, the appeal of starting your own Internet busienss can be just so enticing that they jump into it feet first only to forget the lifejacket.

As exciting as it sounds and we often hear of the Internet Superstars – self made millionaires; We don’t hear about the failures. But there are failures. All of the time. Its when you analyse the failures that you begin to see patterns Read more >>

3 Things You Should Know That Your Website Developer Will Never Tell You

Jun 22, 2009   //   by Indra Chandon   //   Articles, Team  //  No Comments

On February 26, 2009 it was reported that scientists in the U.S. and Sweden had created a new alloy using aluminum, cerium, a little theoretical math, and a whole lot of pushing.

What is fascinating about this is that normally, aluminum and cerium don’t play well together for a whole slew of subatomic reasons and this particular discovery represents significant opportunities for creating unique alloys with new and useful mechanical, electronic and magnetic properties.

Like an alloy, a successful website contains a seemingly incongruous blend of business (sales, marketing and customers) and technology (computers, software and databases). Without both, it is next to useless, and I’d go so far as to say that without these two elements, in the right proportions and appropriate treatment, a successful website cannot exist.

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How much should you pay for a Website?

Jun 2, 2009   //   by Luce Chandon   //   Articles, Team  //  No Comments

How large a website does a business really need?

Let’s rephrase the question… If you needed real estate to run your business, would you need an entire department store plus warehouses or a corner shop?

Suppose you have a single product and you’re expecting to sell it for $30; and would be really grateful if you were able to sell one per day.

Now ask yourself, “Does it make sense to pay between $3,000 and $5,000 for a website to sell $30 per day?” (Because that’s what it will cost you to get a regular web developer to build a relatively simple website you can sell through.) Read more >>

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